4 Ways To Defend Your Phone From Hackers

You don’t have to be a celebrity, politician or family member of a murder victim to get your cell phone hacked.

Sure, staffers at the now-defunct News of the World may have ransacked the voicemails of all of the above, but even “normal” people are targets for fraudsters mining for sensitive information.

And it’s scary how easy it is.

“As you’re doing more and more things on your mobile phone, you need to take added precaution,” says Vijay Balasubramaniyan, chief technology officer and co-founder of Pindrop Security, an Atlanta-based telecommunications company specializing in phone security.

Caller ID spoofing, for instance, used to be a valuable tool for business owners on the go who wanted their company number to appear on … Read More

Small Business Marketing – Common Email Marketing Mistakes

Small business marketing has MANY shiney objects to chase and it may seem like the latest and greatest new gizmo is the most important. Today we are we are going to talk about what may seem a little antiquated (smile) email marketing and some common email marketing mistakes!

Not having a professional email address

If you are still putting a gmail, aol, road runner, comcast or other free or obviously system emails on your business cards or handouts, people notice and assume that you are not professional (at the very least they will assume that you are WAY behind technology-wise, which in this day and age is not cute or funny, it is a red flag to potential customers!)

Using … Read More

Facebook’s F8 Announcements – Too Much Information!

As always when major news happens in the online marketing arena, I’ve spent a fair amount of time today digesting the announcements Facebook made at its F8 Developer conference yesterday (see Facebook’s page on the event). While I’ve never been much of a Facebook fan to begin with (I’m just not exhibitionist by nature), the new features seem over-the-top… even for people who do like to share. How much do we really want to know about hundreds of other people, after all? And how much more time do people really have to waste on daily trivia and minutiae? I think it’s time to call TMI.

If you haven’t seen or read about the new Facebook updates, these were the key … Read More

Sony insurer wants out of data breach claims

Sony’s insurer has taken the electronics giant to court in an effort to avoid liability for the wave of claims which have followed the breach of Sony’s systems earlier this year.

Zurich American Insurance asked a New York court on Wednesday to rule that the company does not have to cover Sony against class action lawsuits or other claims related to the data breaches. In the filing, Zurich argues that the insurance Sony had taken out with it does not cover the sort of damage caused by data theft, saying that it only provided cover for “property damage” and “bodily injury”, as well as “personal injury and advertising injury”.

Gartner analyst John Pescatore warned businesses not to rely on existing … Read More

Online Marketing Tips for Small Businesses

There is no doubt that online businesses are the wave of future and small businesses which are clearly focusing on attractive niches will shine on internet. As much as you can listen, people always there to put their advice but obviously, not all advises are worthy to trust. You can get a lot of gossip about how to get rich in few days or get rich in overnights etc but believe me, there is no alternative of hardworking. To provide you worthy tips, I am writing this post for all those who are interested in starting online small businesses.

1- Make neighbors your customers: It is a new way to catch your customers rather forcing customer to join you. Your … Read More